Rock the Recession, Pop the Question! New video contest!

ROCK THE RECESSION, POP THE QUESTION!!
GEMEX LAUNCHES DIGITAL VIDEO CONTEST ENCOURAGING MARRIAGE PROPOSALS DESPITE THE ECONOMY

Upload Video by July 31 at www.DiamondLightPerformance.com for Chance to Win $10,000 Prize Package Including Diamond Engagement Ring, Weekend in New York City.


The $10,000 prize package includes:

- 1 Carat Diamond Ring, certified by GemEx for superior Brilliance, Fire and Sparkle.
- Round trip airfare to New York City for two, anywhere within the continental US
- Two night stay at Loews Regency Hotel on Park Avenue
- Lunch and Dinner at The Palm, Classic American Steakhouse
- Meeting with America’s foremost wedding planner, Sharon Naylor and a collection of her Wedding Planning Books
- VIP Appointment with a Bloomingdale’s Personal Wedding Registry consultant


NEW YORK, June, 2009 – Ready to take the next step in your relationship, but need to persuade your significant other that the current state of the economy isn’t a reason to put things off?
Here’s a brilliant idea - GemEx® Systems, Inc., the global leader in diamond brilliance, fire and sparkle certification, announced today the launch of Rock the Recession, Pop the Question, a digital video contest in which lovebirds can upload a video and offer their most romantic and persuasive plea to get engaged, for a chance to win a prize package worth $10,000, including a 1 Carat GemEx certified diamond engagement ring. Submissions will be accepted until July 31.
“The diamond engagement ring is a big purchase and can be one reason to delay popping the big question,” said Randall Wagner, CEO of GemEx. “At GemEx, we are big believers in romance, and thrilled to help one happy couple move toward wedded bliss. Now there are no more excuses. We’ll provide a diamond that has been certified based on its beauty…brilliant in every way, to get things started.”

To enter, simply create an original video, 1 to 2 minutes in length, using your most creative, funny, sympathetic and romantic argument to convince your significant other to get engaged - despite today’s tough economic times. Then upload the video to www.Diamondlightperformance.com.

In addition to the GemEx certified diamond, the winners will be whisked away for a romantic getaway to New York City where they will enjoy luxurious accommodations at the famed Loews Regency Hotel. Winners will also be treated to lunch at The Palm’s newest New York City location in Tribeca with wedding planner Sharon Naylor. “Not only will the contest help a deserving couple, but the prize package includes a way for them to celebrate and start planning for the big occasion,” added Wagner.

Selecting a Winner
Submissions will be accepted as of today until July 31, 2009. The person in the video must say GemEx or show the GemEx logo at least once. Site visitors will be able to view all the videos submitted, and are given the chance to vote for their favorite through the end of August. At that point, the 5 videos with the most votes will be judged based on creativity, humor, pathos, romance and persuasiveness by three judges, Randall Wagner, CEO of GemEx Systems Inc, author Sharon Naylor and Bruce Bozzi, Jr., Executive Vice President of The Palm. The judges will then select the final winner.

The winner will be announced on or about September 15, 2009. For complete contest rules, and to upload a video, go to www.Diamondlightperformance.com